Out of place? On Pokémon, foxes, and critical cultural political economy

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Isle of Wight, August 2016

Last week, I attended the Second international conference in Cultural political economy organized by the Centre for globalization, education and social futures at the University of Bristol. It was through working with Susan Robertson and other folk at the Graduate School of Education, where I had spent parts of 2014 and 2015 as a research fellow, that I first got introduced to cultural political economy.

The inaugural conference last year took place in Lancaster, so it was a great opportunity to both meet other people working within this paradigm and do a bit of hiking in the Lake District. This year, I was particularly glad to be in Bristol – the city that, to a great degree, comes closest to ‘home’, and where – having spent the majority of those two years not really living anywhere – I felt I kind of belonged. The conference’s theme – “Putting culture in its place” – held, for me, in this sense, a double meaning: it was both about critically assessing the concept of culture in cultural political economy, and about being in a particular place from which to engage in doing just that.

 Cultural political economy (CPE) unifies (or hybridises) approaches from cultural studies and those from (Marxist) political economy, in order to address the challenges of growing complexity (and possible incommensurability, or what Jessop refers to as in/compossibility) of elements of global capitalism. Of course, as Andrew Sayer pointed out, the ‘cultural’ streak in political economy can be traced all the way to Marx, if not downright to Aristotle. Developing it as a distinct approach, then, needs to be understood both genealogically – as a way to reconcile two strong traditions in British sociology – and politically, inasmuch as it aspires to make up for what some authors have described as cultural studies’ earlier disregard of the economic, without, at the same time, reverting to the old dichotomies of base/superstructure.

 Whereas it would be equal parts wrong, pretentious, and not particularly useful to speak of “the” way of doing cultural political economy – in fact, one of its strongest points, in my view, is that it has so far successfully eschewed theoretical and institutional ossification that seems to be an inevitable corollary of having (or building) ‘disciples’ (in both senses: as students, and as followers of a particular disciplinary approach) – what it emphasises is the interrelationship between the ‘cultural’ (as identities, materialities, civilisations, or, in Jessop and Sum’s – to date the most elaborate – view, processes of meaning-making), the political, and the economic, whilst avoiding reducing them one onto another. Studying how these interact over time, then, can help understand how specific configurations (or ‘imaginaries’) of capitalism – for instance, competitiveness and the knowledge-based economy – come into being.

My relationship to CPE is somewhat ambiguous. CPE is grounded in the ontology of critical realism, which, ceteris paribus, comes closest to my own views of reality [*]. Furthermore, having spent a good portion of the past ten years researching knowledge production in a variety of regional and historical contexts, the observation that factors we call ‘cultural’ play a role in each makes sense to me, both intuitively and analytically. On the other hand, being trained in anthropology means I am highly suspicious of the reifying and exclusionary potential of concepts such as ‘culture’ and, especially, ‘civilisation’ (in ways which, I would like to think, go beyond the (self-)righteousness immanent in many of their critiques on the Left). Last, but not least, despite a strong sense of solidarity with a number of identity-based causes, my experience in working in post-conflict environments has led me to believe that politics of identity, almost inevitably, fails to be progressive.[†]

For these reasons, the presentation I did at the conference was aimed at clarifying the different uses of the concept of ‘culture’ (and, to a lesser degree, ‘civilisation’) in cultural political economy, and discussing their political implications. To begin with, it might make sense to put culture through the 5W1H of journalistic inquiry. What is culture (or, what is its ontology)? Who is it – in other words, when we say that ‘culture does things’, how do we define agency? Where is it – in other words, how does it extend in space, and how do we know where its boundaries are? When is it – or what is its temporal dimension, and why does it seem easiest to define when it has either already passed, or is at least ‘in decline’, the label that seems particularly given to application to the Western civilisation? How is it (applied as an analytical concept)? This last bit is particularly relevant, as ‘culture’ sometimes appears in social research as a cause, sometimes as a mediating force (in positivist terms, ‘intervening variable’), and sometimes as an outcome, or consequence. Of course, the standard response is that it is, in fact, all of these, but instead of foreclosing the debate, this just opens up the question of WHY: if culture is indeed everything (or can be everything), what is its value as an analytical term?

A useful metaphor to think about different meanings of ‘culture’ could be the game of Pokémon Go. It figures equally as an entity (in the case of Pokémon, entities are largely fictional, but this is of lesser importance – many entities we identify as culturally significant, for instance deities, are); as a system of rules and relationships (for instance, those governing the game, as well as online and offline relationships between players); as a cause of behaviour (in positivist terms, an independent variable); and as an indicator (for instance, Pokémon Go is taken as a sign of globalization, alienation, revolution [in gaming], etc.). The photos in the presentation reflect some of these uses, and they are from Bristol: the first is a Pikachu caught in Castle Park (no, not mine :)); the other is from an event in July, when the Bristol Zoo was forced to close because too many people turned up for a Pokémon lure party. This brings in the political economy of the game; however, just like in CPE, the ‘lifeworld’ of Pokémon Go cannot be reduced to it, despite the fact it would not exist without it. So, when we go ‘hunting’ for culture, where should we look?

Clarifying the epistemic uses of the concept of culture serves not only to prevent treating culture as what Archer has referred to as ‘epiphenomenal’, or what Rojek & Urry have (in a brilliantly scathing review) characterised as ‘decorative’, but primarily to avoid what Woolgar & Pawluch dubbed ‘ontological gerrymandering’. Ontological gerrymandering refers to conceptual sliding in social problems definitions, and consists of “making problematic the truth status of certain states of affairs selected for analysis and explanation, while backgrounding or minimizing the possibility that the same problems apply to assumptions upon which the analysis depends. (…) Some areas are portrayed as ripe for ontological doubt and others portrayed as (at least temporarily) immune to doubt”[‡].

In the worst of cases, ‘culture’ lends itself to this sort of use – one moment almost an ‘afterthought’ of the more foundational processes related to politics and economy; the other foundational, at the very root of the transformations we see in everyday life; and yet, at other moments, mediating, as if a ‘lens’ that refracts reality. Of course, different concepts and uses of the term have been dissected and discussed at length in social theory; however, in research, just like in practice, ‘culture’ frequently resurfaces as a blackbox that can be conveniently proffered to explain elements not attributable (or reducible) to other factors.

This is important not only for theoretical but also, and possibly more, for political reasons. Culture is often seen as a space of freedom, for expression and experimentation. The line from which I borrow the title of my talk – “When I hear the word culture” – is an example of a right-wing reaction to exactly that sort of concept. Variously misattributed to Goering, Gebels, or even Hitler, the line actually comes from Schlageter, a play by Hanns Johst, written in Germany in 1933, which celebrates Nazi ideology. At some point, one of the characters breaks into a longish rant on why he hates the concept of culture – he sees it as ‘lofty’, ‘idealistic’, and in many ways distant from what he perceives to be ‘real struggles’, guns and ammo – which is why it crescendoes in the famous “When I hear the word culture, I release the safety on my Browning”. This idea of ‘culture’ as fundamentally opposed to the vagaries of material existence has informed many anti-intellectualist movements, but, equally importantly, it has also penetrated the reaction to them, resulting in the often unreflexive glorification of ‘folk’ poetry, drama, or art, as almost instantaneously effective expressions of resistance to anti-intellectualism.

Yet, in contemporary political discourse, the concept of culture has been equally appropriated by the left and the right: witness the ‘culture wars’ in the US, or the more recent use of the term to describe social divisions in the UK. Rather than disappearing, political struggles, I believe, will be increasingly framed in terms of culture. The ‘burkini ban’ in France is one case. Some societies deal with cultural diversity differently, at least on the face of it. New Zealand, where I did a part of my research, is a bicultural society. Its universities are founded on the explicit recognition of the concept of mātauranga Māori, which implies the existence of fundamentally culturally different epistemologies. This, of course, raises a number of other interesting issues; but those issues are not something we shouldn’t be prepared to face.

 As we are becoming better at dealing with culture and with the economy, it still remains a challenge to translate these insights to the political. An obvious case where we’re failing at this is knowledge production itself – cultural political economy is very well suited for analysing the transformation of universities in neoliberalism, yet none the wiser – or more efficient – in tackling these challenges in ways that provide a lasting political alternative.

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Later that evening, I go see two of my closest friends from Bristol. Walking back to the flat where I’m staying – right between Clifton and Stokes Croft – I run across a fox. Foxes are not particularly exceptional in Bristol, but I still remember my first encounter with one, as I was walking across Cotham side in 2014: I thought it was a large cat at first, and it was only the tail that gave it away. Having grown up in a highly urbanised environment, I cannot help but see encounters with wildlife as somewhat magical. They are, to me, visitors from another world, creatures temporarily inhabiting the same plane of existence, but subject to different motivations and rules of behaviour: in other words, completely alien. This particular night, this particular fox crosses the road and goes through the gates of Cotham School, which I find so patently symbolic that I am reluctant to share it for fear of being accused of peddling clichés.

And this, of course, marks the return of culture en pleine force. As a concept, it is constructed in opposition to ‘nature’; as a practice, its primary role is to draw boundaries – between the sacred and the profane, between the living and the dead, the civilised and the wild. I know – from my training in anthropology, if nothing else – that fascination with this particular encounter stems from the feeling of it being ‘out of place’: foxes in Bristol are magical because they transgress boundaries – in this case, between ‘cultured’, human worlds, and ‘nature’, the outer world.

I walk on, and right around St. Matthew’s church, there is another one. This one stops, actually, and looks at me. “Hey”, I say, “Hello, fox”. It waits for about six seconds, and then slowly turns around and disappears through the hedge.

I wish I could say that there was sense in that stare, or that I was able to attribute it purpose. There was none, and this is what made it so poignant. The ultimate indecipherability of its gaze made me realise I was as much out of place as the fox was. From its point of view, I was as immaterial and as transgressive as it was from mine: creature from another realm, temporarily inhabiting the same plane, but ultimately of no interest. And there it was, condensed in one moment: what it means to be human, what it means to be somewhere, what it means to belong – and the fragility, precariousness, and eternal incertitude it comes with.

[*] In truth, I’m still planning to write a book that hybridises magical realism with critical realism, but this is not the place to elaborate on that particular project.

[†] I’ve written a bit on the particular intersection of class- and identity-based projects in From Class to Identity; the rich literature on liberalism, multiculturalism, and politics of recognition is impossible to summarise here, but the Stanford Encyclopaedia of Philosophy has a decent summary overview under the entry “Identity Politics”.

[‡] I am grateful to Federico Brandmayr who initially drew my attention to this article.

Do we need academic celebrities?

 

[This post originally appeared on the Sociological Review blog on 3 August, 2016].

Why do we need academic celebrities? In this post, I would like to extend the discussion of academic celebrities from the focus on these intellectuals’ strategies, or ‘acts of positioning’, to what makes them possible in the first place, in the sense of Kant’s ‘conditions of possibility’. In other words, I want to frame the conversation in the broader framework of a critical cultural political economy. This is based on a belief that, if we want to develop an understanding of knowledge production that is truly relational, we need to analyse not only what public intellectuals or ‘academic celebrities’ do, but also what makes, maintains, and, sometimes, breaks, their wider appeal, including – not least importantly – our own fascination with them.

To begin with, an obvious point is that academic stardom necessitates a transnational audience, and a global market for intellectual products. As Peter Walsh argues, academic publishers play an important role in creating and maintaining such a market; Mark Carrigan and Eliran Bar-El remind us that celebrities like Giddens or Žižek are very good at cultivating relationships with that side of the industry. However, in order for publishers to operate at an even minimal profit, someone needs to buy the product. Simply put, public intellectuals necessitate a public.

While intellectual elites have always been to some degree transnational, two trends associated with late modernity are, in this sense, of paramount importance. One is the expansion and internationalization of higher education; the other is the supremacy of English as the language of global academic communication, coupled with the growing digitalization of the process and products of intellectual labour. Despite the fact that access to knowledge still remains largely inequitable, they have contributed to the creation of an expanded potential ‘customer base’. And yet – just like in the case of MOOCs – the availability or accessibility of a product is not sufficient to explain (or guarantee) interest in it. Regardless of whether someone can read Giddens’ books in English, or is able to watch Žižek’s RSA talk online, their arguments, presumably, still need to resonate: in other words, there must be something that people derive from them. What could this be?

In ‘The Existentialist Moment’, Patrick Baert suggests the global popularity of existentialism can be explained by Sartre’s (and other philosophers’ who came to be identified with it, such as De Beauvoir and Camus) successful connecting of core concepts of existentialist philosophy, such as choice and responsibility, to the concerns of post-WWII France. To some degree, this analysis could be applied to contemporary academic celebrities – Giddens and Bauman wrote about the problems of late or liquid modernity, and Žižek frequently comments on the contradictions and failures of liberal democracy. It is not difficult to see how they would strike a chord with the concerns of a liberal, educated, Western audience. Yet, just like in the case of Sartre, this doesn’t mean their arguments are always presented in the most palatable manner: Žižek’s writing is complex to the point of obscurantism, and Bauman is no stranger to ‘thick description’. Of the three, Giddens’ work is probably the most accessible, although this might have more to do with good editing and academic English’s predilection for short sentences, than with the simplicity of ideas themselves. Either way, it could be argued that reading their work requires a relatively advanced understanding of the core concepts of social theory and philosophy, and the patience to plough through at times arcane language – all at seemingly no or very little direct benefit to the audience.

I want to argue that the appeal of star academics has very little to do with their ideas or the ways in which they are framed, and more to do with the combination of charismatic authority they exude, and the feeling of belonging, or shared understanding, that the consumption of their ideas provides. Similarly to Weber’s priests and magicians, star academics offer a public performance of the transfiguration of abstract ideas into concrete diagnosis of social evils. They offer an interpretation of the travails of late moderns – instability, job insecurity, surveillance, etc. – and, at the same time, the promise that there is something in the very act of intellectual reflection, or the work of social critique, that allows one to achieve a degree of distance from their immediate impact. What academic celebrities thus provide is – even if temporary – (re)‘enchantment’ of the world in which the production of knowledge, so long reserved for the small elite of the ‘initiated’, has become increasingly ‘profaned’, both through the massification of higher education and the requirement to make the stages of its production, as well as its outcomes, measurable and accountable to the public.

For the ‘common’ (read: Western, left-leaning, highly educated) person, the consumption of these celebrities’ ideas offers something akin to the combination of a music festival and a mindfulness retreat: opportunity to commune with the ‘like-minded’ and take home a piece of hope, if not for salvation, then at least for temporary exemption from the grind of neoliberal capitalism. Reflection is, after all, as Marx taught us, the privilege of the leisurely; engaging in collective acts of reflection thus equals belonging to (or at least affinity with) ‘the priesthood of the intellect’. As Bourdieu noted in his reading of Weber’s sociology of religion, laity expect of religion “not only justifications of their existence that can offer them deliverance from the existential anguish of contingency or abandonment, [but] justification of their existence as occupants of a particular position in the social structure”. Thus, Giddens’ or Žižek’s books become the structural or cultural equivalent of the Bible (or Qur’an, or any religious text): not many people know what is actually in them, even fewer can get the oblique references, but everyone will want one on the bookshelf – not necessarily for what they say, but because of what having them signifies.

This helps explain why people flock to hear Žižek or, for instance, Yannis Varoufakis, another leftist star intellectual. In public performances, their ideas are distilled to the point of simplicity, and conveniently latched onto something the public can relate to. At the Subversive Festival in Zagreb, Croatia in 2013, for instance, Žižek propounded the idea of the concept of ‘love’ as a political act. Nothing new, one would say – but who in the audience would not want to believe their crush has potential to turn into an act of political subversion? Therefore, these intellectuals’ utterances represent ‘speech acts’ in quite a literal sense of the term: not because they are truly (or consequentially) performative, but because they offer the public an illusion that listening (to them) and speaking (about their work) represents, in itself, a political act.

From this perspective, the mixture of admiration, envy and resentment with which these celebrities are treated in the academic establishment represents a reflection of their evangelical status. Those who admire them quarrel about the ‘correct’ interpretation of their works and vie for the status of the nominal successor, which would, of course, also feature ritualistic patricide – which may be the reason why, although surrounded by followers, so few academic celebrities actually elect one. Those who envy them monitor their rise to fame in hope of emulating it one day. Those who resent them, finally, tend to criticize their work for intellectual ‘baseness’, an argument that is in itself predicated on the distinction between academic (and thus ‘sacred’) and popular, ‘common’ knowledge.

Many are, of course, shocked when their idols turn out not to be ‘original’ thinkers channeling divine wisdom, but plagiarists or serial repeaters. Yet, there is very little to be surprised by; academic celebrities, after all, are creatures of flesh and blood. Discovering their humanity and thus ultimate fallibility – in other words, the fact that they cheat, copy, rely on unverified information, etc. – reminds us that, in the final instance, knowledge production is work like any other. In other words, it reminds us of our own mortality. And yet, acknowledging it may be the necessary step in dismantling the structures of rigid, masculine, God-like authority that still permeate the academia. In this regard, it makes sense to kill your idols.

What after Brexit? We don’t know, and if we did, we wouldn’t dare say

[This post originally appeared on the Sociological Review blog, Sunday 3rd July, 2016]

In dark times
Will there also be singing?
Yes, there will be singing
About the dark times.

– Bertolt Brecht

Sociologists are notoriously bad at prediction. The collapse of the Soviet Union is a good example – not only did no one (or almost no one) predict it would happen, it also challenged social theory’s dearly-held assumptions about the world order and the ‘nature’ of both socialism and capitalism. When the next big ‘extraneous’ shocks to the Western world – 9/11 and the 2008 economic crisis – hit, we were almost as unprepared: save for a few isolated voices, no one foresaw either the events or the full scale of their consequences.

The victory of the Leave campaign and Britain’s likely exit from the European Union present a similar challenge. Of course, in this case, everyone knew it might happen, but there are surprisingly few ideas of what the consequences will be – not on the short-term political level, where the scenarios seem pretty clear; but in terms of longer-term societal impact – either on the macro- or micro-sociological level.

Of course, anyone but the direst of positivists will be quick to point out sociology does not predict events – it can, at best, aim to explain them retroactively (for example). Public intellectuals have already offered explanations for the referendum result, ranging from the exacerbation of xenophobia due to austerity, to the lack of awareness of what the EU does. However, as Will Davies’ more in-depth analysis suggests, how these come together is far from obvious. While it is important to work on understanding them, the fact that we are at a point of intensified morphogenesis, or multiple critical junctures – means we cannot stand on the side and wait until they unfold.

Methodological debates temporarily aside, I want to argue that one of the things that prevent us from making (informed) predictions is that we’re afraid of what the future might hold. The progressive ethos that permeates the discipline can make it difficult to think of scenarios predicated on a different worldview. A similar bias kept social scientists from realizing that countries seen as examples of real socialism – like the Soviet Union, and particularly former Yugoslavia – could ever fall apart, especially in a violent manner. The starry-eyed assumption that exit from the European Union could be a portent of a new era of progressive politics in the UK is a case in point. As much as I would like to see it happen, we need to seriously consider other possibilities – or, perhaps, that what the future has in stock is beyond our darkest dreams. In the past years, there has been a resurgence of thinking about utopias as critical alternatives to neoliberalism. Together with this, we need to actively start thinking about dystopias – not as a way of succumbing to despair, but as a way of using sociological imagination to understand both societal causes of the trends we’re observing – nationalism, racism, xenophobia, and so on – and our own fear of them.

Clearly, a strong argument against making long-term predictions is the reputational risk – to ourselves and the discipline – this involves. If the failure of Marx’s prediction of the inevitability of capitalism’s collapse is still occasionally brought up as a critique of Marxism, offering longer-term forecasts in the context where social sciences are increasingly held accountable to the public (i.e. policymakers) rightfully seems tricky. But this is where the sociological community has a role to play. Instead of bemoaning the glory of bygone days, we can create spaces from which to consider possible scenarios – even if some of them are bleak. In the final instance, to borrow from Henshel – the future cannot be predicted, but futures can be invented.

Jana Bacevic is a PhD researcher in the Department of Sociology at the University of Cambridge. She tweets at @jana_bacevic.

Education – cure or symptom?

[This post originally appeared on the website of REKOM, the initiative for the establishment of a reconciliation commission for former Yugoslavia].

When speaking of the processes of facing the past and reconciliation within the context of violent conflict, education is often accorded a major role. Educational practices and discourses have the ability to reproduce or widen existing social inequalities, or even to create new divisions. The introduction of textbooks which have painted a “purified” picture of a nation’s participation in and responsibility for the war crimes perpetrated during the wars in the 1990s, or the abolition of educational programmes and classes taught in minority languages, are just some of the examples found in the former Yugoslavia. Such moves are usually linked with a repressive politics that existed before, during and sometimes after the conflict itself.

Because of that, reconciliation programmes are often aimed at achieving formal equality within institutions or an equal representation of differing views in public discourses. Such an approach is based on the idea that a change of the public paradigm is the necessary first step in coming to terms with the past. In this particular case, the process of reconciliation is being led by the political and social elites which influence the shaping of public opinion. Similar to the “trickle-down theory” in economics, the assumption is that a change in the official narrative through the institutions, including those in the educational field, will, in time, bring about a change in public awareness – that is, lead the rest of the population to face its traumatic past.

Although the influence of formal discourses cannot be neglected, it is important that we understand that the causes and consequences of conflict, and thus the prosecution of those responsible, usually depend on a whole array of social and economic factors. It is highly unlikely that critical narratives examining the past will find a fertile ground in the educational institutions of divided and isolated societies. In this respect, the textbooks are just the metaphorical tip of the iceberg. It bears repeating that all educational institutions in Bosnia and Herzegovina, from elementary schools to universities, are ethnically segregated. The situation is similar in Kosovo, where this institutional segregation is virtually complete – just like in the nineties, there are in practice two parallel systems in existence. The universities in Macedonia also reflect its constitutional make-up, based on the division of political power between its two largest ethnic groups. Even in more ethnically homogenous communities, such as those found in parts of Serbia or Croatia, the presence of religious education in school curricula – a subject which, in its present format, segregates students according to their faith – stands as a lasting symbol of the impact of identity-based politics on the education system.

The institutionalization of divisions rooted in the legacy of the conflict fought in the former Yugoslavia does not end with education, but instead pervades other relationships and activities as well, such as employment, freedom of movement, family structure and the creation of informal social networks. It goes without saying that the political parties in all the successor-states are, by and large, made up of those who have profited in some way from the breakup of Yugoslavia. The transition from socialist self-governance to neoliberal capitalism has served to further degrade the stability and independence of social institutions. Such a context fosters political ideologies such as chauvinism and nationalism, and breeds fear of all that is different. What we must therefore ask ourselves is, not just how to change the content and the paradigm of education in the former Yugoslavia, but also – who profits from it staying the way it is?

These questions require critical analysis, not just of the responsibility for the crimes perpetrated during the conflict in the former Yugoslavia, but also of the economic and political legacy of its breakup. This is a huge challenge, which implies dialogue between the different parts of society in each successor-state. Educational institutions, universities and science institutes in particular, can play a potentially major role in establishing such a dialogue. This implies, first and foremost, an agreement on what its rules and goals are – which Habermas considered a crucial element in the development of the public sphere. For as long as there is no such agreement in place, deliberations on contemporary history will remain fragmented along the lines of ideological affiliation or political belief. Education based on such interpretations of the past thus continues to serve as an instrument of the proliferation of the same (or at least similar) divisions which shaped the dynamics of the conflict following the breakup of the former Yugoslavia, rather than as a motor of change.

This, of course, does not mean that every change in education requires the whole social structure to be changed beforehand, but it does mean that these two elements go hand in hand. Although this change is very likely to be gradual, it is far more important to ensure that it is permanent. In the end, the educational narratives we are dealing with might brush up against the past, but they concern the future.

Jana Bacevic works on social theory and the relationships between knowledge (and education) and political agency. She is presently writing her PhD in sociology at the University of Cambridge, Great Britain, and has a PhD in anthropology from the University of Belgrade. She has worked as a Marie Curie Fellow at the University of Arhus and taught at the Central European University in Budapest and Singidunum University in Belgrade. Her book “From Class to Identity: Politics of Education Reforms in Former Yugoslavia” was published in 2014 by Central European University Press.